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OK, I said I would shut up about the OC. I lied. :-p
We're thinking of doing a special promotion campaign aimed at converting theheathen dogfree. At the moment we have rather a lot of dogs (and not a few cats, actually) on the books that need to be only pets. Usually they are animals that don't really get on too well with other dogs - OK out on a walk, but not so good at close quarters longterm. All of them, looking for homes that have no other pets (or possibly, only small caged pets or birds or something contained).
This is difficult. People who already have pets are proven soft touches and can often be convinced to add another one. But people without pets - ah. They are a mystery to us. Where do they go? Why do they not already have pets? How do we talk them out of buying a puppy from the local paper*?
Now admittedly most of them will not have pets because they can't for some reason or just don't want to, which is fair enough. But somewhere, there must be a pool of prospective dog owners that don't have dogs. There is no point advertising, as we normally do, in pet shops and vets and so on, because why would they be in there?
So I'm thinking, libraries, supermarkets, post offices? Schools maybe? Any cunning ideas out there from non-petowning people?
* like the lovely colleague of philmophlegm's who was telling us all about her bulldog, how she had bought it relatively cheaply as a pup, but it had proved to have an amazing list of incredibly expensive ailments that ate up all her bonuses for years.
We're thinking of doing a special promotion campaign aimed at converting the
This is difficult. People who already have pets are proven soft touches and can often be convinced to add another one. But people without pets - ah. They are a mystery to us. Where do they go? Why do they not already have pets? How do we talk them out of buying a puppy from the local paper*?
Now admittedly most of them will not have pets because they can't for some reason or just don't want to, which is fair enough. But somewhere, there must be a pool of prospective dog owners that don't have dogs. There is no point advertising, as we normally do, in pet shops and vets and so on, because why would they be in there?
So I'm thinking, libraries, supermarkets, post offices? Schools maybe? Any cunning ideas out there from non-petowning people?
* like the lovely colleague of philmophlegm's who was telling us all about her bulldog, how she had bought it relatively cheaply as a pup, but it had proved to have an amazing list of incredibly expensive ailments that ate up all her bonuses for years.
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Date: 2008-07-16 02:35 pm (UTC)(no subject)
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Date: 2008-07-16 02:49 pm (UTC)(no subject)
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Date: 2008-07-16 02:53 pm (UTC)(no subject)
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Date: 2008-07-16 03:00 pm (UTC)(no subject)
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Date: 2008-07-16 03:15 pm (UTC)Eventually she found somebody who thought a bit outside the box. OK, they weren't certified (or whatever) that most of the dog-re-homing organisations are, but she managed to match up a dog that wouldn't otherwise have got a home with somebody who otherwise wouldn't have got a do.
The dog was an seven year old, un-spayed bitch, border-colly cross whippet. She had lived in a town for all her life and was very nervous. It took her three months to readjust to her new home in the country. She didn't like new people, she didn't like being left. We think the latter was because she thought that she was losing her people again. Unfortunately even after almost three years she still has to be taken for a walk on the lead if mum isn't there as she will get so far and head for home.
Anyway, mum found her through an advert in the local paper.
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Date: 2008-07-16 03:56 pm (UTC)* Though "Fed up with expensive gym fees? Get a dog and take exercise for free!" might not go down very well with the gym owners.
** "Too boring to get a date? Get a dog. At least somebody will love you." "A dog: a ready-made topic of conversation when you meet hot girls."
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Date: 2008-07-16 04:28 pm (UTC)(no subject)
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Date: 2008-07-16 06:28 pm (UTC)Yours callously,
Neuromancer :-)
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From: (Anonymous) - Date: 2008-07-17 03:55 pm (UTC) - Expandno subject
Date: 2008-07-16 08:14 pm (UTC)I agree it is a mystery why some people don't have animals. What do they do all day? Crazy.
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